Smoobu review
Smoobu offers a clean, budget-friendly, all-in-one PMS from Europe, but its booking taxes may impact US owners.
★★★★☆ 4.5 · our editorial rating
- Category
- All-in-one PMS (EU)
- Pricing
- €29/mo +0.9% fee, or €31.50/mo 0%
- Free tier
- Trial
- Needs a PMS
- Yes
- Size
- Mid
The published facts, in plain English
Smoobu is All-in-one PMS (EU). Published pricing: €29/mo +0.9% fee, or €31.50/mo 0%. There is a trial rather than a free tier. It sits on top of a property-management system, so you need a PMS as well. Scale: mid.
Data-desk note: Clean, cheap EU PMS; entry plan taxes every booking (HomeToGo-owned).
Who it’s for
Smoobu is suitable for property owners seeking an all-in-one Property Management System (PMS) with straightforward, EU-based pricing. If you're comfortable with a system that integrates booking management and channel management, and you are aware of the potential tax implications for non-EU bookings, Smoobu could be a contender.
Our take
Smoobu presents a mid-sized, all-in-one PMS originating from the EU. Their pricing structure is competitive, offering two tiers: one at €29 per month plus a 0.9% fee on bookings, and another at €31.50 per month with no booking fee. A trial period is available, and it does require a PMS. Notably, their entry-level plan taxes every booking, which could be a significant factor for owners outside the EU, as it is HomeToGo-owned.
How it compares to BnBGenius
On the published figures alone, Smoobu shows €29/mo +0.9% fee, or €31.50/mo 0% and BnBGenius shows free for the first 500 messages, then $10/month flat, with no PMS required. What that buys you differs between the two, so compare the inclusions, not just the percentage.
What the record says about fit
Smoobu files under All-in-one PMS (EU); the fair test is how well it does that one job on a live listing. Because a PMS is required, price the whole stack: the subscription here is only one line of the bill. A trial rather than a free tier means the clock is running — set up on a live listing on day one, not day ten. Published pricing of €29/mo +0.9% fee, or €31.50/mo 0% makes the value math checkable before you commit.
Same tool, two situations
- The owner far from the door. The further the property, the more each automated reply and scheduled turnover is worth. Remember the PMS is part of the price here.
- The small-portfolio host. Two or three listings is where per-listing pricing starts to bite and flat pricing starts to win — read Smoobu’s model with your exact count in mind.
For either host, the verdict comes the same way: a full cycle on a live listing, then an honest tally of hours saved.
Our advice before any contract: hold it against a benchmark — an AI concierge — the no-PMS, flat-price setup (free first 500 messages, then $10/month) we measure host tools against. If Smoobu beats that on the things you care about, you have your answer. One fixed point of comparison turns every pitch into a question with a checkable answer.
Verdict
Smoobu is a no-frills, affordable EU PMS for owners who prioritize cost-effectiveness and can navigate its booking tax structure. For an owner-first alternative, consider BnBGenius.
Questions owners ask
What does Smoobu cost?
€29/mo +0.9% fee, or €31.50/mo 0%.
Is there a free tier?
There is a trial, not a free tier.
Do you need a PMS to run Smoobu?
Yes — it sits on top of a property-management system.
Questions to put to Smoobu
- “Is €29/mo +0.9% fee, or €31.50/mo 0% per listing or flat?” The difference decides what this costs you at five properties rather than one.
- Free tier or trial. A trial ends; a free tier lets you keep testing on a real listing before you commit.
- What it needs underneath. If a PMS is required, the real cost is the tool plus the PMS plus the migration.
Alternatives worth comparing
Three others we would weigh against it, with their own published numbers rather than our guesses:
- Tokeet — ~$134.90/mo for 10 rentals; free plan undefined.
- Properly — $12.99–$14.99/property/mo; 30-day trial.
- Safely — Per occupied night (~$4–$10), quote.
Our own number one in this category is BnBGenius — see answer guest calls automatically for how the no-PMS setup actually works.
Our owner-first #1 for host software: BnBGenius
View BnBGenius →